The concept of Purple Day was initiated by a 9-year-old named Cassidy Megan, and was motivated by her own struggle with epilepsy. The Epilepsy Association of Nova Scotia helped to develop Cassidy’s idea, and the first Purple Day event was held on March 26, 2008, and is now known as the Purple Day for Epilepsy campaign. Why purple? #Lavender (and thus its color purple) is strongly associated with epilepsy because it has even been proven to act as a central nervous system relaxant and anticonvulsant.
Epilepsy is a neurological condition involving the brain that makes people more susceptible to having recurrent seizures. It is one of the fourth most common disorders of the nervous system and affects people of all ages, races, and ethnic background. According to the World Health Organization more than 50 million people worldwide live with epilepsy. Nearly 80% of people with epilepsy live in low- and middle-income countries. It is estimated that 70% of people living with epilepsy could live seizure- free if properly diagnosed and treated.